🔊 NFT Bball League Partners With Global Sports Agency

Welcome to The Hype Report where we deliver the latest news, stories, and insights at the intersection of sports, artificial intelligence, and web3.

Alright, so quick announcement...

Initially, I debated whether or not to skip this week's report only because today is my birthday and I’m currently traveling.

But then I thought back to when I first started this newsletter.

The day after I published the first Hype Report, I made a commitment to myself and whoever cared to read this thing that I would at least send one report every Sunday for a year straight to see if this was something I should continue doing.

We're about 35 weeks into that commitment and I don't intend to break it now just because it's my birthday.

I owe it to you.

Now usually, I don’t have any “asks” on my birthday, but this year I do have one.

My only ask is if you could fill out this survey (takes 30 seconds) and share this newsletter with one person who might get something from it.

That's it.

The survey is completely anonymous and aims to help me serve you better.

Regarding sharing this newsletter, I have no tracking metrics, data, or anything on the back end to prove whether or not you did it.

If you tell me you shared it, I'll take your word for it.

Here's the survey link below just in case you missed it above:

As always, I appreciate you.

Also shoutout to the 23 readers who joined since the last report.

Now, let's get into it.

Here's What You Need To Know This Week 📝

• Rumble Kong League Inks Deal With CAA Sports 🏀

• WNBA Expands Meta Deal To Stream Games Live In VR ⛹‍♀

• Predictmedix Unveils Revolutionary AI Fitness Scan Vertical for Athletes & Teams 🦾

• Quick Hype 🎯

• What To Watch 🎥

Let's Dive Into It 🤿

Rumble Kong League Inks Deal With CAA Sports 🏀

NFT gaming provides a much-needed breath of fresh air for the overall market as it can factor in a number of tangible benefits for users:

• Gives players the ability to have complete control over their assets

• Allows players to earn and generate income win they win

• Incorporates camaraderie and community

• It's flat out fun for players

And Rumble Kong League is one of the ones to watch out for.

This week, they announced a multi-year partnership with CAA, where CAA Sports will act as the official sports agency partner to RKL's parent company, Rumble League Studios Inc.

The Quick Rundown:

Rumble Kong League is a 3v3 basketball NFT-enabled game.

CAA will form one of the first major partnerships between an NFT project and a traditional sports agency.

Their focus will be to create brand sponsorship and licensing opportunities for the RKL gaming ecosystem and community.

They've already been working alongside RKL throughout the past year, to secure multiple soon-to-be-announced brand deals, talent partners, and more.

RKL’s roster of talent includes top NBA athletes such as:

• Paul George

• Stephen Curry

• Tyrese Haliburton

• Josh Hart

• Javelle Mcgee

Why This Matters:

The collaboration between Rumble Kong League and CAA Sports is set to elevate the brand and market presence of RKL, further connecting the digital and traditional sports worlds.

Having support from a global brand like CAA helps to legitimize NFT projects in general and is a sign of the growing importance of gaming in the sports web3 industry.

WNBA Expands Meta Deal To Stream Games Live In VR ⛹‍♀

The WNBA recently agreed to a multi-year partnership extension with Meta that will see 20 games live-streamed per season on Meta Quest platforms.

The deal includes the following:

• WNBA live games will be available on Meta Quest VR headsets in Meta Horizon Worlds and in the Xtadium app

• Meta becomes the official VR headset of the league

• WNBA-licensed virtual apparel to be made available in the Meta Avatars Store

Very similar to what we saw when the NBA partnered with Meta a few months back.

This is still coming off the back of a ton of harsh criticism about Meta's VR offerings over the past few months.

Nonetheless, the WNBA is constantly exploring new ways to engage fans and expand its audience.

Any step to incorporate immersive, innovative experiences is a step in the right direction for the league in my opinion.

Predictmedix Unveils Revolutionary AI Fitness Scan Vertical For Athletes & Teams 🦾

Publicy-traded Predictmedix is a leading provider of rapid health screening solutions powered by proprietary AI technology.

Now they're bringing AI to sports.

This week they announced the launch of their ground-breaking fitness scan specifically for athletes and sports teams.

Predictmedix's fitness scan delivers a comprehensive analysis of an athlete's fitness level helping them optimize their training and elevate their performance.

It uses advanced machine learning algorithms to give athletes precise and personalized insights into their physical capabilities.

It can evaluate key performance factors such as:

• Strength

• Endurance

• Flexibility

• Cardiovascular health

This information enables athletes to identify areas for improvement and craft customized training programs tailored to their unique needs and goals.

Predictmedix's fitness scan also offers a powerful tool for teams to evaluate talent, assist with injury prevention, and overall team performance optimization.

By analyzing data from multiple athletes, the platform can find trends that help coaches and trainers in making informed decisions about training methodologies and strategies.

A few other companies building in and around this area include:

• Zone7

• Svexa

• SciSports

Quick Hype 🎯

The Rise of Youth Sports NFTs: Collecting Memories And Supporting Young Athletes.

SportsRecruits Partners With Pixellot’s To Streamline College Recruiting.

Want To Know How AI Will Change Sports? Look At VR’s Trajectory.

American Ultimate Disc League Utilizes AI To Generate Player Avatars.

Gemini Sports Analytics Partners With Genius Sports To Power Predictive Analytics With Official NCAA Data.

What To Watch 🎥

How AI Drives Modern Player Recruitment In The Premier League:

AI is revolutionizing sports in a number of different ways.

One of the most significant is recruitment and scouting.

Many athletes fly under the radar or go noticed because of time/location constraints, inaccurate analysis, or lack of accessibility.

Check out this video to see how The Premier League is revamping how soccer players get scouted and even match up against their competition.

I'll talk to you again next week.

Malcolm

This newsletter is for informational purposes only and is not financial or business advice in any capacity. The information shared is my thoughts & opinions and does not represent the opinions of any other person, business, entity, or sponsor.

The contents of this newsletter also should not be used in any public or private domain without the author's express permission. The contents of this newsletter should not be used for any commercial activity, for example, research report, consultancy activity, or paywalled article, without the author's express permission.