🔊 More Metaverse Money

Welcome to The Hype Report where we break down the latest news, stories & happenings around sports & web3.

New Announcements, Plugs & Updates 🔌

Annnndd just like that, we're right back like we never left!

I hope you had a great holiday season and a safe NYE.

Let's make 2023 the best year yet.

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Here's The Rundown For This Week 📝 

• Argentine Football League Partners With Top Metaverse Company After World Cup Victory

• Mike Vick’s Web3 Marketplace FanField Brings On Former MLB All-Star Jose Canseco

• Crypto Exchange Gate.io Partners With World Tennis League To Launch NFTs

Let's Dive Into It... 🤿

Argentine Football League Partners With Metaverse Company After World Cup Victory 🏆

Life obviously gets better when you're winning. Just ask Argentina...

Following the Argentian national team’s World Cup victory in Qatar, the Argentina Football Association has partnered with the leading metaverse platform Upland which I've highlighted in the past.

Here's A Quick Overview Of The Partnership:

• The Argentine Football Association (AFA) will license Upland’s metaverse to the country’s professional football league.

• Argentine football teams, clubs, players, tickets, game highlights, historical moments, and other exclusive offers are expected to be gamified.

With this official licensing deal, the country’s professional football league will be the first league to enter Upland’s metaverse.

(I can't read this tweet, but maybe you can ⬇️)

Argentina Football League X Upland ⚽

All of this will hopefully result in better fan engagement with Argentine football fans, teams, and players.

Gamified opportunities are expected to include a wide range of Argentine digital collectibles. This includes teams, clubs, players, tickets, game highlights, historical moments, and other special offers.

The partnership grants the company exclusive ownership of match highlight videos.

NFT sales will also help the Argentine premier league generate a new revenue stream as users can buy, sell, and trade these licensed digital assets.

This agreement with the Argentine Football Association follows Upland’s previous collaborations with FC Porto of Portugal and FIFA itself.

Under the agreement with FIFA, Upland offered licensed digital collectibles for the 2022 World Cup in Qatar which included highlights from the tournament as well.

Mike Vick’s Web3 Marketplace FanField Brings On Former MLB All-Star Jose Canseco 🏈

FanField, the web3 marketplace co-founded by Michael Vick, has added former MLB all-star Jose Canseco to its roster.

The first Canseco NFT collection will be released in the spring of 2023 and will be exclusively sold through the company’s website.

Canseco joins Vick and former NFL Pro Bowl running back Adrian Peterson on the marketplace’s list of athletes, which also includes more than 100 college and professional players.

Part of the Fanfield NFT utility is that fans can secure virtual one-on-one conversations with athletes, engage with them via social media, and play video games against them.

Vick, the former All-Pro quarterback, co-founded FanField last August with the intent of creating NIL opportunities for college athletes and dispersing some of the proceeds to charities such as the Boys and Girls Clubs of America.

The first FanField NFTs were minted in September 2022 at the same time the marketplace’s collegiate athletes began signing collectibles for fans digitally to create authenticity.

Here's more from Vick ⬇️

Crypto Exchange Gate.io Partners With World Tennis League To Launch NFTs 🎾

Cryptocurrency exchange, Gate.io is collaborating with the World Tennis League to launch a selection of limited-edition NFTs.

The NFT collections will be powered by EX-Sports, a popular fan engagement platform and game publisher built on the blockchain.

According to Gate.io, the NFTs will feature some of the star players who have participated in the league.

Gate.io has engaged in several collaborations to help drive awareness to the platform.

Recently, it partnered with Busan city in Korea to offer training to thousands of local blockchain professionals in the city every year. Through this partnership, Gate.io also aided with technology and infrastructural support to Busan.

As we know, Gate.io is not the first cryptocurrency exchange to dive into the sports world.

Aside from FTX and Crypto.com, WhiteBit has partnered with FC Barcelona to help with the adoption and popularity of cryptocurrencies and NFTs.

Leading crypto exchange, Binance also collaborated with Portuguese champion, FC Porto to launch an NFT mystery box.

Binance also partnered with FC Shakhtar to extend support to victims of the ongoing war in Ukraine.

All these signify the growing relationship between cryptocurrency firms and sports entities which doesn't seem to be slowing down anytime soon despite recent collapses.

Quick Hitters 🎯

Many sports organizations, athletes, teams, and owners consider leveraging sports NFTs and making money from them.

Do sports become more intriguing when it gets into the metaverse?

Web 3.0 to mature, TikTok’s advance, and Warner Bros Discovery’s big year: SportsPro writers share their predictions for 2023

Every athlete should consider starting their own NFT collection and here's why...

Tribute To A Legend...

This past Thursday we lost one of the greatest athletes of all time.

Pelé, the Brazilian soccer legend and winner of a record 3 World Cups, lost his battle with cancer at the age of 82.

He was not only a brilliant athlete but also an innovator, leader, humanitarian and global icon.

And even he believed in the power of NFTs.

Forever missed 🕊️

Latest Listens

That's all my friends.

Have a great rest of the weekend,

Malcolm

This newsletter is for informational purposes only and is not financial or business advice in any capacity. The information shared is my thoughts & opinions and does not represent the opinions of any other person, business, entity, or sponsor.

The contents of this newsletter also should not be used in any public or private domain without the author's express permission. The contents of this newsletter should not be used for any commercial activity, for example, research report, consultancy activity, or paywalled article, without the author's express permission.